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Webinar: The Exhibitor Upsell Blueprint - Small Tweaks, Big Revenue
Tuesday, July 14, 2026, 1:30 PM - 2:30 PM EDT
Category: Webinars
Webinar: The Exhibitor Upsell Blueprint - Small Tweaks, Big Revenue
Published by Texas Society of Association Executives
What You Will Learn:
- Learn how to identify and target high-potential exhibitors for upselling opportunities
- Gain skills to lead effective upsell conversations that align exhibitor goals with association opportunities
- Develop strategies that maximize revenue growth without overhauling current processes
Presenter: Julie Minnick Julie has worked with both associations and corporate clients throughout her career, with a focus on driving revenue and results. Today, Julie is back working with associations, helping organizations rethink sponsorship strategy, uncover untapped revenue opportunities, and build more strategic, year-round partnerships. She brings a blend of corporate insight, creativity, and a results-driven mindset to every engagement.
$45 for Member
$75 for Non-members
Please note, the CAE Commission has announced a new CAE Registered Provider Program. At this time, this course may not be pre-approved for CAE credit, although the sponsoring organization will request it. GSAE believes it qualifies for credit for your qualification to sit for the exam or CAE renewal under Domain 5: Business Development. In accordance with Commission requirements, the provider will maintain an attendance roster for 5 years.
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